Turn curiosity into loyal customers with campaigns powered by college athletes
We help Southern California local businesses—from Los Angeles to the San Fernando Valley—drive real customer traffic through NIL (Name, Image & Likeness) marketing campaigns with college athletes.
We handle everything end-to-end—from strategy to content production—so you get a done-for-you local marketing campaign without managing creators, agencies, or logistics.
Helping restaurants, salons, and retail businesses across Los Angeles, Santa Barbara, and the San Fernando Valley grow revenue with college athlete marketing campaigns.
“Best of the best!”
Geoff Maddelein,
NFL Agent and NIL Marketing,
Wasserman Group
Athletes Endorse helps brands tap into athlete influence to spark real growth. We deliver high-performing campaigns with college, NFL, NBA, MLB, MLS, WNBA, NWSL, and even niche sport athletes — tailored to your goals and budget.
We work with brands so we are athlete agnostic, open to working with the right athlete to fit your brand.
Whether you’re a growing brand or an established name, we will:
A Smarter, Leaner Way to Work with Athletes
You work with us, not junior staff or an algorithm.
We scale with your goals.
Our athlete-led campaigns drive brand lift and sales.
You’re not buying fame
you’re buying fit, focus, and fan connection.
Eric Wein has run campaigns for Microsoft, Disney, and Newegg,
Pairing brands with athletes like Shaq, Ekeler, Kiké Hernandez, and Anna Kournikova.
He started Athletes Endorse to help more companies win with athlete marketing
Without the overhead or guesswork.
And he wrote the book on how businesses can work with college athletes to generate measurable revenue.

We find the perfect athlete ambassadors who align with your brand values and target audience after understanding your goals and budgets. We don’t sign anyone until you approve the budget and athlete.

Secure terms within budget.

Develop endorsement plans that achieve your specific marketing objectives

Maintain positive partnerships between your brand and athlete ambassadors

Based on the statement of work, we partner with both your brand and athlete for social media content, including owned and paid depending on your needs.

Get the word out to key audiences

We can outsource a video crew or photographer to create content.
“Eric made the entire NIL process feel effortless. We’re so grateful for his care and expertise, and we couldn’t have asked for a better partner.”
– Cheryl Reese,
mother of athlete Cate Reese
You don’t need a celebrity.
You need a smart partner who gets
athletes and brand growth. That’s us.